Liquid partials enable app-like soft navigation on Shopify themes. Benchmarks show ~24× faster in-store route changes, with a modest first-load trade-off. Web pixel customer events still do not follow standard storefront events after a region swap.
Read articleBigCommerce billing changes on draft and manual orders hit B2B brands that run bank transfer and Sage outside the cart. Compare platform economics, ERP-led workflows, and when replatforming to Shopify pays off.
Read articleHow established Shopify brands segment customers in 2026: RFM, behavioral cohorts, Shopify Segments, metafields, and stack design. A practitioner guide to data that stays maintainable.
Read articleUse Shopify's Liquid partial tag and @shopify/partial-rendering to load header and footer once, then refresh only the main content region on in-theme navigation. Hands-on notes from the July '26 preview.
Read articleAI shoppers and agents discover products through HTML, llms.txt, and UCP catalog layers. Learn what each surface exposes, where Global Catalog differs from your storefront, and how to prioritise catalogue fixes.
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